The model holds the ARTDECO Sculpting Brow Styler to her face and shows the different ends of the pencil: lead, brush and eyebrow razor.
ARTDECO eyebrow powders are displayed.
MAKEUP TIP

Eyebrow Shaping

The right eyebrow shape enhances your facial features, opens up the eyes, and highlights your natural beauty. But every brow is unique, which is exactly why it’s worth taking a systematic approach to shaping your eyebrows.

In this guide, we’ll show you step by step how to measure your eyebrows correctly, which brow shape suits your face shape, and answer all your questions about eyebrow shaping.

Various eyebrow products, such as powders and pencils
The application of the Brow Filler is shown in a close-up.

How to Measure Your Eyebrows Correctly

Before tweezing or filling in your brows, it’s worth taking a closer look at their natural shape. Proper measuring creates the foundation for symmetrical brows that suit your features perfectly.

In this guide, we’ll show you step by step how to determine the starting point, highest point, and end point of your brows yourself.

Lines mark the width of an eye on a female face. Additional lines indicate that your eyebrows should be spaced this distance apart.
Step 1

Determining Eye Spacing

To determine the ideal distance between your brows, use the width of one eye as a guide: the space between your brows should roughly equal the width of one eye. This creates a harmonious and balanced overall look.

A line starting at the ala of the nose and running along the nose marks the starting point of your eyebrow.
Step 2

Starting Point of the Brow

The starting point of your brow is determined by the distance between your eyes. With average eye spacing, which is about the width of one eye, place a vertical line from the dimple beside the nose straight up toward the brow.

A line starting at the wing of the nose and running along the pupil marks the highest point of your eyebrow.
Step 3

Finding the Highest Point of the Brow

The highest point of the brow, also known as the arch, adds expression to your face and visually opens up the eyes.

To determine it, place a diagonal line from the outer edge of your nostril through the center of your pupil up toward the brow.

This is where your brow should reach its highest point. You can mark this point with an eyebrow pencil.

A line starting at the wing of the nose and extending along the outer corner of the eye marks the end of your eyebrow.
Step 4

Determining the End Point of the Brow

The end point of your brow creates balance and defines the overall brow shape.

To place it correctly, draw a diagonal line from the outer edge of your nostril through the outer corner of your eye toward the brow. The point where this imaginary line meets the brow is where your brow should softly taper off. It shouldn’t end too early or too abruptly, as this can make the eyes appear smaller and shorter.

Eyebrows by Face Shape

Now you know where your brows should start, end, and reach their highest point. But the ideal brow arch depends on your face shape.

The softer your facial features are, the more angular your brows can be shaped. For more defined face shapes, softer and rounder brows help balance the features.

Once you know how to measure your brows correctly, you can create a look tailored perfectly to you.Whether you want to fill in your brows, need a guide for tweezing, or are looking for the latest brow trends — we’re sure you’ll find the perfect makeup tip here!

In our eyebrow overview, you’ll find all brow makeup tips at a glance.

Questions & Answers

The darker the brows, and the more angular the curve of the brows, the bolder the look will be.

Perfectly defined brows. Bushy brows would draw more attention to your hooded eyes.

Neat and tidy brows work best for smaller eyes.

More prominent brows look best on round faces, and soft brows look best on more prominent and angular faces.

Choose between natural brows, bushy brows or statement brows. In our makeup tips on brow styles, we show you step-by-step how to get three different looks, and fill you in on how to find the best shape for your face.